Tag: Creativity

Having fun with creativity

February 11, 2007 / / 0 Comments

This weekend I attended a course about creativity and the subconscious. It was fun playing around with colours, using “the other hand” and finally trying to find a running thread in what we had created. One thing is pretty clear though, I will not make it as an artist but it was great fun.

“The other hand” is a very interesting concept. It is defined as the hand you do not use for writing. What happens is that what you paint or draw with your other hand is quite different from what you do with your “right” hand. Not only in quality (less practice with “the other hand”) but also in style.

The Medici Effect

October 28, 2006 / / 0 Comments

The Medici Effect is a book about creativity and innovation written by Frans Johansson. The name alludes to The Medici family that helped to spur the beginning of the Italian Renaissance.

The Medici Effect is about what happens at intersections, crossroads between different and often unrelated knowledge areas. Frans Johansson argues that innovations occur when people see beyond their expertise and approach situations actively, with an eye toward putting available materials together in new combinations. The book contains examples from different areas plus tips around how to achieve the intersectional effects.

Update on January 16, 2008.
Brian Clark at Copyblogger got inspired by this book and wrote The Content Crossroads: Supernatural Success at the Intersection of Ideas.

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